Wrap Your Fleet.Get Your Phone to Ring.
Most wrap shops charge for vinyl. We charge for the system that makes your truck actually work: strategy, design, Avery-certified install. Built to be remembered at 60 feet. Engineered to generate calls, not just look good parked.
- Designed for 60 ft / 45 mph readability, tested before we ever touch vinyl
- Avery-Certified install + 6-month warranty. Only certified shop in southern NM, built to last 3–5 years
15-minute call. Costs nothing. We quote based on what your truck needs to do, not how much vinyl fits on it.
Or call 575-222-2560 (M–Th 7am–5pm).
Just a few of the businesses we've wrapped for
Trucks that generate phone calls.
Not just vinyl that looks pretty.
Other wrap shops sell you vinyl by the square foot. We sell you the strategy, design, materials, install, and readability testing that make your truck work in motion. Here's what's in every project.
- Brand Strategy Session
30–60 minutes deciding what your truck needs to say, who needs to see it, and what makes someone remember you. The brand answers your designer needs before any wrap can actually generate phone calls.
$600Included - Documented Brand Blueprint
The written summary of your Strategy Session: your message, who you're talking to, your colors, and how the design earns attention. Yours to keep, even if we don't move forward.
$400Included - Master Fleet Design
Designed once, adapted intentionally across every vehicle type. Pickup to box truck to trailer, they all look like the same company. Built into vehicle #1; vehicles 2+ inherit it.
$800Included - Spectrophotometer Color Matching
Your brand red is YOUR brand red on every truck, every time. Not eyeballed off a screen.
$300Included - Recognition Tested at 60 ft / 45 mph
Every design tested for distance readability before production. Your truck has to work in motion, not just parked.
$200Included - Premium Avery Materials + Avery-Certified Install
REV is the only Avery Dennison Certified Wrap Installer in southern New Mexico. Installation precision matches design precision.
$500–$1,500Included - Written Guarantees
6-month installation warranty · 1-year horizontal panel replacement at wholesale · Upgrade path with full credit if your fleet grows.
Risk reversedIncluded - 30,000 Daily Impressions Per Vehicle
For 3–5 years. That's 10M+ impressions per truck at $0.04 per thousand. Google Ads costs $15–$50 for the same exposure.
10M+ per truckIncluded
Strategy from a marketing consultant + a wrap from a print-and-install-only shop
Save $2,200–$3,100 by working with one partner instead of two.
Discovery Call confirms your Brand Strategy investment. Production is estimated once your design is approved. You review and approve the final cost before we ever touch vinyl.
100% refund within 14 days of blueprint delivery if we're not the right fit.
Multi-vehicle fleets scale from there. See project examples below.
Need logo work too? Bundle and save.
When your logo is outdated, hard to read on a truck, or you don't have one yet, bundle the logo work with your Brand Strategy package and save.
Brand Foundation Bundle
For businesses with an outdated logo they're attached to, modernized without losing recognition.
- Brand Strategy Session (30–45 min)
- Wrap design package for your first vehicle type ($600 value)
- Strategic logo refresh, modernized without losing recognition ($997 value)
- 2 rounds of design revisions
- Every logo file format you'll need (print, web, embroidery)
You save $197
Brand Launch Package
For brand-new businesses or any business whose existing logo is too far gone to refresh.
- Brand Strategy Session (30–45 min)
- Wrap design package for your first vehicle type ($600 value)
- Logo built from scratch with multiple concepts to choose from ($1,997 value)
- 2 rounds of design revisions
- Every logo file format you'll need (print, web, embroidery)
You save $247
Already have corporate brand guidelines? Ask about the Brand Execution Package ($450) for adapting an existing brand to a vehicle wrap.
Whether you wrap one truck or fifty — same system, same install.
All-in prices below are for vehicle #1: strategy, design, materials, install, and warranties included. Vehicles 2+ pay production and install only, because you only pay for strategy and design once. More below the cards.
You only pay for strategy and design once.
Vehicle #1 covers your Brand Strategy Session, Brand Blueprint, and Master Fleet Design: the foundation every truck in your fleet inherits. Vehicles 2+ pay production and install only. Cheaper per truck, and they ship faster too. The design is already built.
Adding a different vehicle type (say, a box truck after we've designed your pickups) runs $150 to adapt the master design to the new format. Same vehicle type? No design fee.
We've wrapped fleets up to 50+ vehicles. Per-vehicle math scoped in your strategy session.
One truck. 30,000 impressions a day. Zero monthly ad spend.
For context: Google Ads in Las Cruces cost $15–$50 per thousand impressions. Facebook is $5–$15. A vehicle wrap delivers the same thousand impressions for four cents. Every day, for years, without another payment.
Stop paying rent on your marketing. Invest once.
Built to be Seen. Designed to Thrive.
Four things every wrap shop should do, but only we actually do. This is the system behind why our wraps make your phone ring.
Recognition at Speed
Can someone read your name from 60 feet away at 45 mph? We design for how your truck is actually seen: in motion, in traffic, in a parking lot.
Color Science, Not Guesswork
We measure and match your brand colors with a spectrophotometer, not by eyeballing a screen. Your red will be your red, on every truck, every time.
Strategy Before Production
Every project starts with a Brand Strategy Session. We learn your business, your customers, and what your competition is doing, before we touch vinyl.
Brand Systems, Not One-Offs
Every design is built as a master template that adapts across your fleet: pickup to box truck to trailer. Consistency is what builds recognition.
Six steps from first call to fleet on the road.
Nothing happens off-camera. You know what's next, what it costs, and when you'll see results, at every step.
Discovery Call
Free15 minutes, free. We learn your fleet. You leave with a real recommendation, not a quote.
Brand Strategy Started
Pay to startInvoice for your Brand Strategy package. Payment confirms your start date.
Strategy + Blueprint
30–60 min working session. Written Brand Blueprint delivered. Your 14-day money-back window opens here.
Design
Master Fleet Design built from your blueprint. Revision rounds with you. Final design approved.
Production Quote
Final cost lockedFinal all-in cost for vehicle #1. You review and approve before we touch vinyl.
Install Day
Drop off → wrapped → pickup. Most full wraps take 2–3 days in shop.
Step 1 takes 15 minutes and costs nothing.
Trucks people actually remember.
A cross-section of fleets we've built across southern New Mexico and El Paso. Service contractors, school districts, hospitality, retail. Same strategy-first approach, same Avery-certified install.
More than 200 wrapped vehicles across the region.·Every project starts with a Discovery Call.
The honest guarantees.
Hire the only Avery Dennison Certified Wrap Installer in southern New Mexico. Then hold us to it.
Risk-Free Strategy Session
100% money-back within 14 days of blueprint delivery if we're not the right fit. The Brand Blueprint is yours to keep either way.
6-Month Installation Warranty
Peeling, lifting, fading, or cracking caught within 6 months? We fix it. Avery Dennison Certified installation is the standard, not the upsell.
1-Year Horizontal Panel Replacement
Hoods, roofs, and trunks take the worst of the New Mexico sun. Any horizontal panel can be replaced within 12 months at our wholesale rate.
Upgrade Path with Full Credit
Fleet grows? Upgrade Starter → Core for $250, or Core → Growth for $1,000. Full credit for what you already paid. You never pay twice for the same scope.
Avery Dennison published durability: 2.8 years vertical (10° from vertical) · 1 year horizontal (45–90° from vertical) · 3–5 years recommended replacement. Hand wash only after the first 48 hours.
Trusted by businesses that need to be remembered.
5.0 stars across 108 Google reviews. Avery Dennison Certified Wrap Installer accreditation in New Mexico.
“They listen to what I wanted and did what I wanted — that's a rare thing nowadays. I appreciate their input and their ideas. We're getting phone calls off of just the phone number off the truck. It's easy to read and stands out.”
“Working with Matt and the team at REV was an easy and smooth process. After providing a few photos and measurements, they whipped out a great design, coordinated a drop-off date, and installed the wrap within the timeframe provided. All updates communicated efficiently. Looking forward to getting more equipment wrapped.”
“Rev did a great job with our trailer wrap. We are very proud when we drive around El Paso with our REV wrap.”
Common questions, honest answers.
Start with a conversation, not a quote.
15 minutes. Costs nothing. No obligation. We learn what you do, who your customers are, how many vehicles you run, and what you want people to think when your truck pulls up. You leave with a real recommendation: which package fits your fleet, what it costs, and an honest answer on whether REV is the right shop for the job.
Hours: Mon–Thu 7am – 5pm